Create Mood and Impact in Your Video Projects
Adding music to your video projects gives them a huge boost of energy and helps you create the right feeling. Music also helps the viewer better understand the meaning of your video and guides them on how to react.
As viewers, we instantly react emotionally as music changes within a film even if what we are seeing lacks significant action. When information is being presented, music creates an enjoyable experience for the viewer and makes it easier for them to keep watching until the end.
However, adding a track to your video and simply letting it play isn’t always enough. There are simple ways you can get the most out of your music with a few editing techniques that provide big impacts.
1. Choose a Track with Musical Variety
Using different sections of one song helps you create the mood of your video project and maintain a flow of sound. By choosing a music track with variation, you can leverage different sections of the track to create the feeling that something new is happening when a track moves from mellow to dramatic, for example.
Look for tracks with faster and slower sections, tracks that add or subtract the amount of instruments during different sections, and tracks with sections that include vocals or change the vocals.
2. Match Movements to the Beat
Make sure what you are visually presenting is consistent with what your viewer is hearing by making your cuts on the beat of the music. You can avoid being predictable by cutting on different types of beats such as beats made by different instruments.
However, synching the visual and auditory experience of your video isn’t just about cuts. Listen for moments in the track when you can line up visual action with the beat of the music. You can even adjust the speed of your video slower or faster to synch better with the music moment and surprise the viewer.
3. Visualize Unique Moments in the Music
Listen for unique moments in your music track where something a little extra or different happens. It may only be a second or two, or it could be an entire 30 seconds, but either way you have to work with.
Match the unique musical moment with a unique visual. It could be captured with a change in expression, change in perspective or change in environment. If you have a longer unique musical moment, it’s a great opportunity for you to include visual footage that otherwise appears out of place.
4. Use J and L Cut Transitions
You can better connect different sections of your video project by using music to overlap your transitions and prepare your viewer for what’s coming next . This is perfect if you are cutting back and forth between quieter sections of someone talking and sections of visual action where you are using music.
Slowly introducing music before you cut to the video section where it will be used is called a J cut. Letting the music continue and fade out and down after you have cut to the next scene is called an L cut. Inside your video editing software, like Premier Pro, you’ll notice these cuts make the shape of a J or L respectively and that’s where they earn their names.
5. Drop Out and In to Music to Create Punctuation
A great way to emphasize something in your video is to abruptly cut the music, feature a scene of interest, and then start the music again. This allows you to create a strong statement, highlight a unique visual moment, or even break for a little humor.
Make your cut on the beat of the music and, if possible, at the end of a musical section. Restart the music on a strong beat and begin a new musical section. This way you will be instantly pulling your viewer back into the action of your video.
Hopefully these quick tips will help you create some emphasis and mood in your next video project. AudioMicro is a great place to find everything you need to make your projects a success, whether it be Royalty-Free Music, or premium Sound Effects.
Let us know what other tips you think would be helpful to editing video projects, in the comments below!